Lead social creative for content across all platforms. Social strategy, art direction, graphic design, and copywriting by me. I took what was an ordinary car brand with a beloved community of owners and fans and re-established Mini Cooper’s presence with engaging, trending, and community-oriented content that resonated deeply with audiences, surpassing and amplifying engagement rates and social KPIs. I took my talent for visual storytelling and presentation and solved brand challenges enthusiastically, while demonstrating creative flexibility in a fast-paced, scrappy, deadline-driven environment because no job is ever too little or big for me.
agency: Pereira O’Dell
agency: Pereira O’Dell
Responsible for community management, implementing social strategies and maintaining a social playbook across all platforms as well.
